Launched in 1988 and positioned in the regular whiskey segment, Officer’s Choice Whisky is one of the largest whisky brands in the world and also one of the largest exported spirits brand with a presence in over 18 countries.A smooth whiskey with a finely balanced malt blend.It is a market leader in 18 states across India with a national market share of 40%.The brand is positioned on the platform of ‘righteousness’. It encourages consumers to make the right choice in life and awaken the hidden Officer within them.